Seb had an early introduction to the film industry, starring in John Boorman’s ‘Hope & Glory’ at 8 years of age. On losing his boyish good looks he decided he was better suited behind the camera.

His strong cinematic approach to storytelling creates work that is visually striking and emotionally engaging.

Since joining Academy, Seb has almost exclusively created award winning work for clients like HTC, the COI, VW, Vodafone, Virgin Media, Luta, Adidas, the Red Cross, Nike and Barlcays. His Hovis film won awards at the British Arrows and his work for the COI led to 2 Gold Lions in Cannes, and recognition at several other shows that year.

Although he is one of Academy's busiest directors, Seb still found time to direct an award winning short film, 'Friday' in 2011. The film picked up 'official selection', nominations and wins at many of the major film festivals on the circuit.

Recent work for The Prince's Trust, Jagermeister, Volvo, Barclays and Lacoste have kept Seb busy over the last 18 months or so, with Lacoste winning a Silver Lion in Cannes and making the shortlist in 5 other categories, including direction.